stephane.bio
  • Invest
  • Build
  • Write
  • Think
Ketchup

2nd call: ⇒ let’s discuss it during our next call on ‣

Status
Done
Assign
Stephane Boghossian
Date
Role
Operation
Artus de Longuemara year ago

Hello to you both and happy Monday ! A little video to start 😎 hdefault

#1-action

Very effective - now I feel we need to find a version that integrate “measurable results” like ⇒ 2x you startup operational efficiency, solve recurrent problem in half the time…” somethink like that 👍

For info here is what Michael put together regarding Proudly (his first ideals and plans on go to market) : https://docs.google.com/document/d/1jbGQ1UGwchMCoahEUwHyNlAnua8-C-sq_hS-3igHsmg/mobilebasic

  • Problem/Opportunity: Leaders often lack support in motivating teams and leveraging soft skills like motivation and employee engagement, leading to costly issues such as high attrition and lost productivity.
  • Vision: Proudly is an AI-powered virtual coach designed to provide leaders with real-time, actionable guidance to help navigate daily leadership challenges and foster high-performing teams.
  • Target Audience: The initial focus is on startup founders and CEOs transitioning from "makers" to "leaders" during a company's growth phase, when effective team leadership becomes critical.
  • Key Features: Proudly integrates with tools like Slack, providing daily leadership insights, micro-exercises, meeting preparation support, and real-time behavioral guidance to improve leader performance.
  • Roadmap and Prioritization: Core features like one-click integration, personalized guidance, daily planning, and reflection tools are prioritized for MVP, with additional features such as progress tracking and team feedback planned for future releases.

Michael Tucci - Paris / NY currently - YC cofounder matching platform

from NY - lived abroad 13 years

Consultant US → Germany / Kenya → INSEAD → Amazon Prime (4y) → Shopify Shipping → Hardware Product Development

  1. Introduce yourselves
  2. Brainstorm
  3. Practical updates

Questions

  • How do we plan to scale Proudly's user acquisition, especially among startup founders transitioning to leadership roles? Outbound vs. Inbound?
    • HR operation
    • Team performance
    • AI
    • Collective intelligence
    • Outsource team management
    • Leadership
    • Virtual facilitator
    • Emotional intuitive, collective and intelligences
    • Decentralized model
    • Ask the right question
    • Technology that Empower people
  • How will we measure and optimize Proudly's ROI impact on key business metrics such as productivity, employee engagement, and leadership effectiveness?
  • request form

    user testing - feedback

  • What growth strategies are we testing to ensure engagement and retention of users after the initial onboarding?
  • Proudly is virtual coach help for managers - managers outsource management team?
  • Hypothesis: Managers want coach to prepare for difficult decisions?

    Product Integration to Slack / Notion

    Discussions

    Competitors: Wisk for managers

    Decision maker: Manager / employees / HR

    Hypothesis that we want to solve first?

    Managing difficult discussions =

    = feedback, conflict, firing, underperformance, coaching team (advice, mentoring) = constructive + mentioning not working

  • Role of each one

A little video to start 🕶

https://www.loom.com/share/65476587e39b4beda072051fa1c31735?sid=98ae008e-1007-4ae9-b860-c98ab06a624e

Sum-Up from Call Michael-Stephane-Artus -- Friday 27th Sep --

I may have misinterpreted or forgot some important elements, feel free to comment and adjust accordingly 🙏

Key points  :

👉The 3 anchors that drive our work (they help us decide, strategize, design, etc.)

  • We focus on leadership that empowers people, making Work a place of self-actualization
  • We develop AI to help Humans' express their emotional, intuitive and collective intelligences
  • We are a lifestyle business, focused on generating benefits from day 1, with a self-managed and auto-adpative structure👉A key question to answer short term : how to quantify ROI for our clients? our "product metric", maybe team performance?👉Let's work in "discrete sequences" where we agree on a target delivery (e.g. an updated product version). This helps motivate our work and structure our autonomy. The first sequence will help us assess how the 3 of us work together.👉Let's start with what we already have : an MVP providing instance guidance to preparing difficult conversations and Brian as our ICP

Actions :

👉Define 10 words that drive our marketing, from product description to vision and SEO

👉Set-up Notion as our workstation - Slack serving for chats

👉Clean up actual MVP and adjust AI prompt for use by testers (Artus and Michael)

👉Define "hook" to motivate early adopters testing our current MVP (sentence each of us can use for cold messaging)

Proposal frame for work sequence 1

-- please comment and adjust accordingly 🙏🕶

OKR

🎯 Test our main hypothesis >> "

instant guidance to prepare difficult conversation is a must have. It has deep value that startup founders are willing to pay for"

🔢 With 20 feedbacks and actionable learnings from our target users

📅 By end of October

Work methods and values

👉

Autonomy

: each one of us is free to work when they want and how much they like.

We simply need to respect rules that protects the value we add to customers > a support request from one of Proudly's "users" must be answered within 12hrs. An internal team questions or request for support must be answered within 24hrs👉Authenticity :  we express our feelings, opinions, disagreements

This comes with empathy and acceptating each of us as we are, without judgment. It serves our creativity and ability to step back.👉Support :  we all are customers to each other.

As such, everyone of us can request active support from the team. This is part of our role.

👉

Decision by consent.

In short any proposal is approved by default - unless there is a veto by one of us (a vital danger is percieved) - and we help each other with questions

References that may help  (also in Notion's page set up by Stephane)

👉ICP: See the detailed Ideal Customer Profile (ICP) created by Dan

here

(Dan’s profile:

LinkedIn

)👉Latest MVP : to be adjusted by Artus and Michael before sharing to testers --

https://app.goproud.io/proudly

(and with (Code example 2616KxOn :

https://app.goproud.io/proudly?accessCode=2616KxOn

). The unique access code system might be too complex and could be simplified.👉Work notes and spaces

  • Notion by Stephane :

https://www.notion.so/Proudly-by-Artus-de-Longuemar-103618b9d1f44e45bb17b28d7d33ae45?pvs=4

  • Proudly brief by Michael :

https://docs.google.com/document/d/1jbGQ1UGwchMCoahEUwHyNlAnua8-C-sq_hS-3igHsmg/mobilebasic

==> thanks a lot again to you both for those, great elements to frame our work in the following weeks ! 👌👉Master booklet v1 by Artus :

https://tally.so/r/w7x170

👉MVP history :

  • v1.0 :

https://proudly.adalo.com/

// Try Creating your profile or Check Steve profile : log in

stevejobs@apple.com

& pwd steveproudly

  • v2.0 :

https://proudly.flutterflow.app/

Product Details 💻😉👉Here is a short video to explain the actual product stack and re-explain development history (sorry if I don't speak too loud as I shot this video from the co-work ;)) :https://www.loom.com/share/546f5660237e4b4985bb91fc93ed3c42?sid=d3af4304-d37b-44d3-80f0-b59bbd2519e7👉Here is the design frame I used as a brief to Sebastian for designing the actual MVP (an connect it to the beta "hook journey" I had in mind) https://docs.google.com/presentation/d/1anOGQ16Zy6vn1ewFUzxzbvw2EsA826orkEvBE5QsibM/edit?usp=sharingAs always feel free to ask questions, comment and challenge !

stephane.bio

Made with Notion, Published on Super - 2026 © Stephane Boghossian

LinkedInInstagramMediumGitHubXBehanceDiscordPinterest