Do.Re.Mi
🪕

Do.Re.Mi

/tech-category
EdtechEntertainment
/type
Hardware
Status
In progress
Type of Gigs
Side Projects

DoReMi

Tools used: Flora (Flux, GPT 4o)

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DoReMi is a revolutionary music instrument company designed to enable simultaneous music creation with multiple instruments. It features customizable motion hands, divided environments for instruments, and capabilities like broadcasting music, recording voice-over-the-music, and connecting to external devices. DoReMi aims to democratize music creation, offering real-time access to music tools via a mobile app, making it accessible to both professional musicians and enthusiasts. The instrument addresses the limitations of traditional music creation by integrating innovative features that enhance the music-making experience.

Product

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Launch

“Today, we’re proud to introduce DoReMi, a revolution in music creation. It's not just a product, it’s an extension of your artistic soul. Imagine the world around you—the rhythm of your movements, the energy in the air, the pulse of your surroundings—being transformed into music. Every gesture you make, every moment you experience, comes alive as a melody, a beat, or a harmony, all thanks to the power of DoReMi.

DoReMi isn’t only for trained musicians. It’s for anyone who feels music in their bones, who believes that creativity isn’t confined to an instrument or a score. Whether you’re dancing, walking, or even standing still, DoReMi listens, learns, and plays along with you. It’s a symphony that moves with you, a beat that follows your every step.

We created DoReMi with one vision in mind: to make music an experience for everyone. To break down barriers and bring the joy of creation to your fingertips—or in this case, your feet, your hands, and your heart. Music should be shared, felt, and celebrated by all. With DoReMi, the sound you create is not limited by your skills or experience. It’s shaped by your movement, your emotions, and the world around you.

So whether you’re a seasoned musician or someone who just loves the sound of life, DoReMi is here to help you find your song. Together, we can make the world a more musical place—one note, one movement, one moment at a time.”

Campaign

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Concept

A sleek, cylindrical smart music player device with a matte light gray body, featuring a soft, rounded dome top. The top section includes a circular touch-sensitive display glowing with a pastel gradient (purple, pink, yellow). Three minimal black triangular icons (rewind, play, forward) are centered on the display. A tactile metallic band wraps around the middle, resembling a speaker mesh. The base is smooth and solid, with the brand name "DO • RE • MO" printed in modern sans-serif font. The background is clean and minimalistic in a gradient light gray, shot with soft studio lighting and no shadows.
A sleek, cylindrical smart music player device with a matte light gray body, featuring a soft, rounded dome top. The top section includes a circular touch-sensitive display glowing with a pastel gradient (purple, pink, yellow). Three minimal black triangular icons (rewind, play, forward) are centered on the display. A tactile metallic band wraps around the middle, resembling a speaker mesh. The base is smooth and solid, with the brand name "DO • RE • MO" printed in modern sans-serif font. The background is clean and minimalistic in a gradient light gray, shot with soft studio lighting and no shadows.
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Research

Half Baked

1 min pitch

Branding

SEO

Process of thinking

Evaluating the idea

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/pitch

A revolutionary instrument enabling intuitive, motion-based music creation.

/tldr

- DoReMi is an innovative music instrument that allows users to create music through customizable motion-based controls and a mobile app. - The product aims to democratize music creation, making it accessible for both professionals and amateurs. - With a total addressable market of over $10 billion, DoReMi combines hardware sales with software subscriptions to generate revenue.

Persona

1. Professional Musicians 2. Music Enthusiasts 3. Content Creators and Influencers

Evaluating Idea